LAKING ZEST-O KA RIN
BA? This is the slogan of the largest producer of fruit juice in the Philippines,
back then and still, as they celebrates 35 years fruitful years of touching
lives, we know that you know them, ZEST-O Corporation Philippines!
Who haven’t tasted and bring with them the flavors of ZEST-O
FRUIT DRINKS? Started from 1981, “Zest-O
Corporation is the leading food and beverage Filipino company competing with
the multinational companies.”
ZEST-O assures that its
vision will always be the ideals of providing quality products at a reasonable
price to its clients. Target clients are Mothers and children who are happily satisfied upon going to school with a Zest-O juice in their lunch box.
It uses a plain folk
and bandwagon type of advertisement techniques from its past commercials and
slogans. Now, for its 35 years in the industry of wellness and affordability,
it reaches its clients from different parts of the country. These is a type of
bandwagon in a form of testimonials, proclaiming that the leading juice pack is
their number one choice and been with them ever since.
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